I think is really easy for us to think of big companies and big corporations and just kind of pictures that great break walls and not really connect to the people or make decisions behind the big great walls. When you build your own ability it makes the honest and if you make honest it will be received honestly. There are a lot of different techniques to work with clients or work with other organizations and trying to figure out what they want to do. Usually, you can do that in the very traditional basis model canvas or it really just pen on with the organization is and the target audiences. But I really did find something interesting visioning exercise that is called a cover story. What that essentially is you are creating a vision yourself or for your organization whatever as If are ready a magazine or creating a magazine cover. If you are a very visual person then it helps that you can visualize your life and anything you want to focus on.