Why your business needs video marketing. Video is great for marketing your business because it takes such immediate engagement to a whole new level. Videos can be customized only to connect with an audience but also make the brand stand out from the rest. With video marketing, you can create a high-quality brand video that will take your social media engagement and brand recognition to a whole new level. The main reason your business needs videos from marketing is to get your message out there. One you put into them in search engines or social media when you are looking for products or services that you provide. You also want them to know what makes your company different. If they don’t you can choose to do business with yourself instead of somebody else. Here are some good reasons you need videos for marketing. Firstly, videos offer something behind text or images, they offer sound, motion, and emotion. Videos also show people your personality. They give potential customers a chance to get to know you on a more personal level. Like they feel like they already know you and if you have a strong point of view the video medium is the best way to share with your audience.